Maxim Superbowl; Las Vegas
Maxim Superbowl; Las Vegas
Introduction
Alleyoop elevated Maxim's Super Bowl LV event by bringing BODYARMOR's first-ever Super Bowl TV commercial to the forefront through strategic branding and VIP hospitality.
Year
Superbowl LVIII, 2024
Scope of work
/
Experiential Activations
/
Talent & Partnership
/
Creative & Content
Introduction
Alleyoop elevated Maxim's Super Bowl LV event by bringing BODYARMOR's first-ever Super Bowl TV commercial to the forefront through strategic branding and VIP hospitality.
Year
Superbowl LVIII, 2024
Scope of work
/
Experiential Activations
/
Talent & Partnership
/
Creative & Content
Goal
Goal
BODYARMOR launched its first-ever Super Bowl TV commercial and needed to amplify the moment beyond the broadcast.
Alleyoop extended the campaign through event branding while hosting top Coca-Cola VIPs and celebrities, with performances from 50 Cent, 21 Savage, and more.
Let’s talk.
Tell us about your project. Could be an activation, creative, or strategy.
Quick response.
If you’re ready to create and collaborate, we’d love to hear from you.
Clear next steps.
After the consultation, we’ll provide you with a detailed plan and timeline.
Let’s talk.
Tell us about your project. Could be an activation, creative, or strategy.
Quick response.
If you’re ready to create and collaborate, we’d love to hear from you.
Clear next steps.
After the consultation, we’ll provide you with a detailed plan and timeline.
Let’s talk.
Tell us about your project. Could be an activation, creative, or strategy.
Quick response.
If you’re ready to create and collaborate, we’d love to hear from you.
Clear next steps.
After the consultation, we’ll provide you with a detailed plan and timeline.